With abandonment rates as high as 80%, digital retailing tools aren’t cutting it. That’s because buying a car solely online for most shoppers just isn’t an option. But customers do like finding out how much their trade-in is worth and their monthly payments before deciding on a purchase.
That’s where FastLane Leads comes in. By removing the need to purchase a lead online, your customers can build their deals directly on your site without having to resort to jumping between pages and breaking out a calculator. That means better, more qualified leads directly to your inbox.