4 Ways to Keep Your Dealership Bustling Despite Inventory Issues Has your dealership been struggling with inventory problems over the last few months? Then you are not alone. Across the automotive industry, new car inventory is down about 48 percent from 2020 – with trucks and SUVs hit particularly hard. What is causing the global […]
What is Google’s MUM, and How Will it Alter Search? Google is developing a new artificial intelligence technology for search called Multitask Unified Model, or MUM for short. This innovative new tech from the search giant looks to revolutionize how users search for and find answers to complex questions that don’t have simple and direct […]
Smart business owners know how important search engine optimization (SEO) is for their websites. SEO, when done effectively, will help to increase a website’s visibility on the search engines. This means that their website will show up in the top search results when someone searches for a keyword or phrase that applies to their business. […]
The search engine optimization industry is loaded with acronyms, so if you’re looking to get involved in this important aspect of digital marketing, you’ll want to learn them. Due to the array of terms, tools, programs and ideas associated with search engine optimization, there are literally hundreds of shorthand names, though. We’ve compiled ten of […]
In order to grow your business online, you may be wondering whether you should invest your time and money into Search Engine Optimization (SEO) or Pay-Per-Click Advertising (PPC). Both have their positives and negatives, but is one better than the other? Let’s look at both. Is SEO Better? SEO, or Search Engine Optimization, is […]
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