When you consider that almost half of mobile search traffic has local intent and over 85% of mobile engagement with brands is local, it becomes clear: local mobile search is here to stay, and it’s only growing in importance. Use this checklist to ensure your dealership’s online presence is properly optimized for local mobile SEO rankings. […]
Website bounce rate directly correlates to site speed; it’s a hand-in-hand combination. Our research and tests have found that when a site takes longer than three seconds to load, bounce rate will increase by up to 150% per second. This fact, combined with the announcement by Google that, starting in July of this year, site speed will be a major ranking […]
In order to stand out within the automotive website creation space, you must have effective dealership marketing strategies in place from the get-go. And as the needs of clients and the demands of the industry change, so must the company. In a world that was once focused on getting the client into the storefront itself […]
When it comes to website speed, slow and steady will never win the race for market share. Think of your website like a race car. Pole position on the racetrack is important, but it doesn’t guarantee a win. When you consider its value and performance relative to selling cars, a blazing fast website is your marketing cornerstone. […]
Search Engine Optimization (SEO) is constantly evolving, and keeping up with all the new developments and updates can be challenging, to say the least. While some SEO strategies may have worked very well a few years ago, the recent Panda, Possum, and Hummingbird algorithm updates have sharpened Google’s focus to discern between spammy content and quality content. Nowadays, […]
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